Distribution and service of furniture for NORNORM
About NORNORM
NORNORM is an innovative Scandinavian company that provides office furniture in the form of flexible subscriptions. Instead of traditional sales, it offers a technology-driven, circular model that allows companies to have modern, high-quality equipment without high upfront investments. NORNORM's goal is to put an end to resource waste, inspire a global movement, and make a sustainable approach to workspaces the new norm.
Summary of cooperation
The partnership with NORNORM is based on a comprehensive logistics and service chain for the entire German market. From our central warehouse in Hannover, we manage distribution flows, provide our own transport for the delivery and return of equipment and carry out professional furniture assembly and disassembly directly at the customer's premises. Professional repairs and refurbishments of used furniture are a key part of the cooperation, directly supporting the client's circular model and helping to put products back into circulation. This comprehensive synergy of processes provides NORNORM with a stable background for the smooth running of their furniture subscription business and flexible service to their corporate customers.
Wellsprint provides
- Operation of the central warehouse in Hannover
- Repair and refurbishment of furniture for its further circulation
- Own transport for moving equipment
- Assembly and disassembly throughout Germany
THE PROBLEM WE HELPED SOLVE
Lack of facilities and ability to repair furniture effectively
The global expansion of the circular furniture subscription model has brought with it huge logistical and operational demands on the German market. In order to guarantee 100% sustainability and flexibility, NORNORM needed to overcome several major obstacles:
Lack of a strong background: There was no central logistics hub to cover distribution and re-collection throughout Germany.
Product life cycle: To make the circular economy work, it was critical to provide expert repairs and refurbishments of furniture directly in the local market to maximize its life and minimize waste.
Flexible service: The growing client base required reliable in-house transport and teams capable of carrying out precise assembly and rapid dismantling tailored to the companies' needs.
the solution we proposed
Integrated supply and service chain
We designed and implemented a complete turnkey supply and service chain that completely covers the life cycle of NORNORM furniture in Germany:
The strategic hub in Hannover: We have established a central warehouse from which we efficiently manage inventory and operations for the entire German market.
Circular Service Center: We have established a dedicated workplace for the repair and refurbishment of used furniture right in our premises, which restores it to 100% quality before further circulation.
Full-service logistics: We have combined our own freight transport for delivery and removal of furniture with professional installation teams that ensure flawless installation and de-installation directly at the end customer's premises.


results of cooperation
The combination of NORNORM's technological vision and Wellsprint's operational strength has produced tangible results:
100% market coverage: NORNORM has gained a stable background and the capacity to seamlessly serve corporate customers throughout Germany.
Real circularity in practice: The introduction of local repairs has significantly extended the life cycle of furniture and reduced the carbon footprint associated with transporting worn out pieces across borders.
Carefree expansion: By transferring complete logistics, transport and assembly to Wellsprint, NORNORM was able to concentrate fully on developing its business and winning new markets, knowing that their operational service was working flawlessly.